Over the last few weeks, we've talked more and more about the community that can anchor around a strong blog. Today we'll examine some strategies for evolving that, through (to borrow a line from Truman Capote) other voices and other rooms.
Original content reigns supreme in the search bots' beady electronic eyes (more on all this next week). But that doesn't always equate to the author slaving over a page or keyboard – or, indeed, behind a vid-cam, these days. Interviews, commentary, memes and sourced multimedia are all devices that help create fresh, pertinent posts without heavy compositional lifting.
- Citizen journalism
- Sticky goodness – web content that inspires repeat readers
- Digging down: creating distinctive, original content
- Get your interview on
- Reporting sounds like too much work...
- Play like a pro: be your own editor
- Classic blog entry formulas
- Fighting writer's block: Blog jump starts
- Tapping pro-writer tools like media kits
- Memes: Oh those crazy kids with their fads...
- I'm sold. Meme me!
- Introduction to audio, video and podcasts
- Open Source Movement
- Redefining intellectual property rights
- Creative Commons License – an intro
- Yes, sharing can go horribly, horribly wrong
- Assignment Week Five
Assignment: Incorporate at least three sources – quotes, memes or multimedia – to add texture to your blog. Bonus points for original audio or video uploads!
Feedback: (Amanda) writing line-critique
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